Thursday, September 28, 2006

Video is Playing at Melodeo.com

I am off to the Podcast & Portable Media Expo tonight and we have just launched video podcast support at Melodeo.com. Check it out!

Rob Greenlee

Wednesday, September 27, 2006

Does Apple Own Podcasting?

As we have been seeing over the past few months, Apple has been making efforts to slowly get more control of the name podcast. This has got me thinking about Apple's timing for going after other companies using the word "Pod" and "Podcast" in their name.

It would seem on the surface that Apple benefits greatly by having a name that so strongly connects with the iPod running freely online, but step back and look at the marketplace, Apple is seeing take shape around it. You are seeing Microsoft launching the Zune device that still does not support podcasting in any direct way, but could in future software releases and the many other cool new devices coming out from iRiver, like the Clix and and soon many other competitive mobile phone platform devices with audio and hard drive storage. I can see a real competitive landscape shaping up for Apple.

One way that Apple can keep competitive is to make the term "Podcast" even more associated with the iPod. I believe that Apple wants Podcasting to keep its meaning associated with the iPod.

Apple may want to stop competitors like Microsoft and iRiver from adding a content category in all these new devices that uses the term "Podcast" and force them to just use the term "Audio" or some other term that clouds the marketplace association with on-demand content. This locks up the term "Podcast" to maintain its strong iPod association.

I know Melodeo and Microsoft are very resistant to the idea of using the term Podcast as a major way of referring to the content offered on any competitive platform for a variety of reasons.

One reason is that awareness of the term "Podcast" is very low generally and is I believe known the strongest amoung Apple iPod users.

The other reason is that using the word podcast does always promote the iPod platform and those that have competitive platforms do not want to do that.

You might think that not using the term Podcasting is short sighted, I would differ on that point as we are seeing a new distribution platform war brewing as more and more video publishers online are choosing to only provide links to iTunes as the only place to get their content and not making their RSS feeds freely available form their websites.

Like I said, in my below post we must keep RSS distribution platforms open or we will fall pray to closed networks like the iTunes and iPod platform and will be missing alternative choices in how we get the new cool online content on our phones or any other device we choose to buy.

Rob Greenlee

Friday, September 22, 2006

Is iTunes Destroying Open Growth of Podcast RSS Distribution

It is sad that the original podcatcher application the iPodder Lemon, now known as Juice has been made irrelevent by iTunes. I have heard that the Juice developers have stopped updating the code for it. It is a very good application, we will soon be making it available from Melodeo.com as an alternative podcatcher for our users who do not want to use iTunes and just want to get their own playlists loaded on a regular mp3 player using RSS feeds of our users playlists.

It is also very scary the trend that I am seeing of podcasters only linking over to iTunes from their blog or web page and not publically offering an RSS feed link from their website.

I am especially seeing this trend with video podcasters. All podcasters need to keep a link to their RSS feeds available from their websites as a core practice in order to keep other podcatchers and websites in the game. This in combination with podcasters not making sure to submit their feeds to new directories will bring total domination to Apple iTunes and will lock out the broad growth of the podcasting industry.

Rob Greenlee
WebTalk Radio

Melodeo Mobilcast
http://www.melodeo.com/

Wednesday, September 20, 2006

Melodeo Web & Mobilcast Top 10's

Here are our Melodeo and Mobilcast Top 10 Podcast Lists. The below podcasts are the most listened podcasts for last week.

The most popular content is shaping up to be primarily short podcasts with the content being either music, comedy and news related.

Top 10 Most Listened Podcast on Mobilcast:

Bubba Bohacks Joke of the day
AccuRadio: Top Hits
NPR: All Songs Considered
FOXCAST: The Simpsons
CNN News Update
AccuRadio: Classic Rock
The Onion Radio News
AccuRadio: Country
Rap City
NPR: Hourly News Summary

Top 10 Alltel Axess Mobilcast:

AccuRadio: Top Hits
Bubba Bohacks Joke of the day
FOXCAST: The Simpsons
AccuRadio: Country
Rap City
American Comedy Network Daily
AccuRadio: Classic Rock
IndieFeed: Hip Hop/Rap
NPR: All Songs Considered
Hip Hop and Kool Aid

Top 10 at Melodeo.com

KEXP Song of the Day
NPR: Hourly News Summary
CNN News Update
NPR: Story of the Day
MSNBC Business News Headlines
NPR: Business Story of the Day
Slashdot Review
MSNBC News Headlines
NPR: Shuffle
Bubba Bohacks Joke of the day

Rob Greenlee
Melodeo

Monday, September 18, 2006

Melodeo and Cingular Announcement Follow-up

Many of you saw some articles last week about a mobilcast distribution deal between Melodeo and Cingular. This deal is happening, but at a delayed rollout pace. It is not currently up and available on the Cingular website, but will be within a short period of time.

This Cingular deal is very important to us and should really be an important development in the growth of mobile phone podcast listening. Stay tuned to this website for the latest developments with Cingular and other coming announcements from wireless carriers all over the world. Mobile Phone podcasting is of global impact and interest.

I cannot yet say much about when mobilcast will officially be available for download from Cingular, but rest assured that it is coming very soon.

Rob Greenlee
Melodeo
http://www.melodeo.com

Tuesday, September 12, 2006

Podcast Expo Adventure is Coming Again

I just registered to attend the Portable Media and Podcast Expo in Ontario, California from September 29-30th, 2006. I am not speaking on a panel this year, but will be available to talk about mobile phone podcast listening and distribution with anyone who is interested.

If you are going to the event then look me up and say hi. I am 6' 8" and have brown hair and glasses. I should standout in any room and you should have no problem finding me if you would like to talk with me.

Feel free to give me a call 253.831.5632 and we can spend a few minutes together talking about Melodeo Mobilcast and podcasting.

I am on the content side of the fence here at Melodeo.

Here are our new logo's if you have a need for them with any blog mention of us. I have seen our old logo being used and it would be cool if everyone used the new logos.